Yongjia Advances Highquality Development with Trustbased Strategy

What motivates entrepreneurs to prioritize employee wages over profits? What drives a low-income resident to return a valuable diamond ring without hesitation? In Yongjia County, Zhejiang Province, integrity is more than a virtue—it's the driving force behind economic development.

For twenty-four years, Yongjia's "Integrity County" initiative has grown alongside Wenzhou's "Integrity Day," embedding honesty into the region's cultural DNA. Today, through persistent efforts, Yongjia has strengthened its defenses against dishonesty while perfecting credit restoration mechanisms, transforming integrity into both social consensus and economic momentum that guides various industries toward high-quality development.

Development requires foundations, integrity serves as the cornerstone, and exemplary individuals provide the best guidance. Yongjia County has constructed a comprehensive integrity system that stabilizes grassroots governance. Through multi-channel recognition programs like "Zhejiang Good People," "Wenzhou Good People," and "Yongjia Good People," the county highlights integrity champions across all sectors.

Dr. Huang Aizhong has honored his medical commitments for over two decades, even establishing an "Integrity Fund" to reward ethical behavior and partner with honest businesses. Entrepreneur Xu Jianguo built his thirty-year enterprise on integrity principles, earning him the "Zhejiang Good People" title. Public transport workers Chen Shixue and Zheng Caiping consistently return lost valuables, while villager Chen Qixuan—despite living on government assistance—returned an ¥80,000 diamond ring, stating, "The government helped me in difficult times; I'll never forget this kindness."

Perhaps most remarkably, Shao Zezhang—a disabled entrepreneur—borrowed money to pay employees during financial hardships. After returning to his hometown, he established agricultural ventures and a disability entrepreneurship incubator, helping over 1,000 disabled individuals regain independence. His efforts earned national recognition, including "National Outstanding Migrant Worker" honors. In 2024, twenty more business operators like Ma Wenjuan and Xu Minmin received "Integrity Commitment Practitioner" awards.

Product innovation represents Yongjia's deepening commitment to integrity. For local businesses, ethical operation isn't just philosophy—it's operational strategy that enhances credit management and efficiency, creating core competitiveness that energizes the broader social credit system.

At Newton Fluid Technology Co., automated production lines and robotic precision ensure valve quality—critical components often called industry's "throat." Chairman Chen Sunmu, honored as a "Yongjia Good People: Integrity Commitment Practitioner," adheres to "quality through integrity" principles that elevated his company to Zhejiang's AAA-level "Contract-Honoring Enterprise" status.

Similarly, Junpin Group in Yongjia's Shangtang Binjiang Industrial Park implements rigorous quality controls from raw materials to finished products. Their ISO9001, API, and CE certifications, plus the "Zhejiang Manufacturing" quality integrity report, demonstrate how ethical commitments translate into tangible product advantages. Like Newton, Junpin earned Zhejiang's AAA-level contract integrity recognition in 2023.

According to Yongjia Development and Reform Bureau officials, the county utilizes Wenzhou's integrated public credit platform to maintain complete credit profiles for all government bodies, institutions, enterprises, social organizations, and residents. Enhanced information sharing and "Credit-Easy Loan" programs help small businesses secure financing. The county also implements specialized credit repair plans that encourage compliance while preventing discrimination against rehabilitated entities—reinforcing Yongjia's commitment to embedding integrity throughout society.

Yongjia's annual "August 8 Integrity Day" activities highlight systemic improvements. Through interdepartmental coordination and mechanism refinement, the county ensures ethical actors thrive while disciplining dishonest behavior.

"We've established closed-loop disciplinary mechanisms covering investigation, review, and implementation," explained Development and Reform Bureau representatives. Dynamic classification management evaluates subjects' compliance capacity, applying "three lists"—exit, guidance, and restraint—for targeted interventions. Simultaneously, positive incentives and publicity campaigns foster voluntary compliance, creating a culture of integrity.

Cross-departmental cooperation yielded significant results. Yongjia Market Supervision Bureau prevented new additions to serious dishonesty lists while clearing defunct "zombie" enterprises to reduce existing violations. Tax administration also achieved breakthroughs.

As Yongjia celebrates its twenty-fourth Integrity Day, expanded public awareness campaigns will reinforce ethical values. Future plans include intensifying enforcement against non-operational entities and optimizing credit restoration—further solidifying "Integrity Yongjia" as the foundation for sustainable development.